EXPLORING
AND REIMAGINING
MOTION GRAPHICS
Reimagining
( Motion Graphics and Video )
Course
Motion Graphics and Video
Instructor
Frank Pietronigro
Semester
Spring 2022
Objective
The section of my portfolio contains four motion graphics and video projects that explore the principles of animation, visualizing music, art direction, book trailer, and film trailer.
Approach
The selected motion graphics projects include The Roaring Twenties (film title), Shaping Music (synchronizing audio and video), Transparency in Nature (object observation), and I Want My Hat Back (book trailer).
The Roaring Twenties
( Film Title )
“I was within and without, simultaneously enchanted and repelled by the inexhaustible variety of life.”
The Great Gatsby is a 1925 novel by American writer F. Scott Fitzgerald. Set on Long Island during the Jazz Age, the novel depicts first-person narrator Nick Carraway's interactions with mysterious millionaire
Jay Gatsby and Gatsby's obsession with his former lover, Daisy Buchanan. The Art Deco era is characterized by harmonious, clean, geometric, sleek, usually uncomplicated, and visually pleasing forms. I incorporated the style's main visual features and used the typeface Peignot, designed by A. M. Cassandre in 1937, for the project.
Shaping Music
( Synchronizing Audio and Video )
Music expresses that which cannot be said and about which it is impossible to be silent.
I was inspired by one of my favorite musicians, Mattia Cupelli. He composed a piece called “Waves,” which captured the mysterious and majestic essence of the ocean. I translated his music using simple shapes and minimal colors and combined the idea of the origins and geometry of life into the project.
Transparency in Nature
( Object Observation )
If you see with innocent eyes, everything is divine.
Byredo's perfume, Blanche, explores the smell and texture of the skin; bodies slipping beneath fresh sheets, laundry baskets filled to the brim. The founder, Ben Gorham, developed the perfume, as the name suggests, around his perception of the color white. He wanted to capture a person’s innocent and untainted side with
a fragrance almost transparent in nature. I used different shades of white, the refractions when the sunlight passes through the perfume bottle, to translate my perception of the perfume.
I Want My Hat Back
( Book Trailer )
“Nobody has seen my hat. What if I never see it again? What if nobody ever finds it?”
I Want My Hat Back is a children’s picture book by author and illustrator Jon Klassen. The story is about a bear who has lost his hat and wants it back. The bear wanders around and asks all the animals he encounters whether they’ve seen it. The book tells a cumulative tale, building its strength on repetition and theme, and ends with a mischievous twist. I used the Puppet tools in After Effects and selected a piece of quirky music to match the book’s theme.
